Wednesday 2 May 2012

Messaging a Soviet Superman: Red Son's Lex Luthor


Welcome back to Funding the Kryptonite, a blog that will take a look at comic book super villains and discuss them from a business perspective.

Today’s blog post will go back to communication theory and expand on it by discussing how the destination of your message is crucial to effective communication. In particular, using the example of classic Superman antagonist Lex Luthor in DC Comics’ hit Elseworlds mini known as Superman: Red Son, I’m going to show how understanding your target audience allows you to deliver an impactful message.

Tuesday 1 May 2012

The Dark Knight Rises: Thoughts on the Third Trailer


For those who have not yet seen the latest trailer, check it out here.

I'm going to watch the trailer and give my thoughts in sequential order, including guesses at the plot based on rumors and storylines from the comics. Spoilers will likely abound, so be warned.

The Third Dark Knight Rises Trailer

This summer, we may just yet see some elements of Knightfall come to the big screen. Check out the awesome new trailer for The Dark Knight Rises.



Sunday 29 April 2012

Seizing The Yellow Ring: Succession Planning in the Sinestro Corps



Welcome back to Funding the Kryptonite, a blog that will take a look at comic book super villains and discuss them from a business perspective.


Before getting started I want to give a big shoutout to Astro Books here in Montreal. Since getting back into comics just before Infinite Crisis, they've been my shop of choice. Ray, their comic guy, offers great personalized service and is hugely helpful for suggesting good new things to read or getting you older stuff. Plus they've got some excellent discounts. Check them out! 

Today’s article will be a continuation of the series on the Sinestro Corps. The first article in my overview of this organization, centered around their training and recruitment, can be found here. This article is going to be about the succession planning of the Sinestro Corps. How well positioned are they to handle the loss of their top talent up to, and including, their namesake leader Sinestro?